Pink ribbon culture

  This week we will explore breast cancer and the "pink ribbon culture".  In October (or "Pinktober") which is "breast cancer awareness" month the floodgates have open on pink products and promotions. But this raises the question of what the pink ribbon has done for women living with, and for those at risk for breast cancer?  How has "thinking pink" influenced the experience of women and men with other types of cancer?  Also explored this week will be the balancing act that women living with breast cancer feel that they must make between caring for others (in-line with normative femininity), and engaging in self-care necessary in their battle with cancer.