You are the CEO of MetaLife, a major life insurance company that has received negative exposure about deceptive practices in its sales division. It has settled a class actions law suit last month. You received a call from 60 Minutes requesting an interview in regard to the allegations and the pending class action lawsuit. The corporate legal team does not object to the interview, and you feel that it is important not to “hide” from the public eye at this juncture. You agree to be interviewed.
How will you handle this interview?
Will you try to defend your company and rationalize what happened in order to play down the ill effects? Will you openly admit to a lack of stringent sales compliance procedure in your company and offer a public apology?
Evaluate the approaches, and outline your approach to the interview explaining why you would choose one approach over the other.
Conduct online research using the Internet to identify how companies and business leaders have responded to similar situations.
Present your answers in a double-spaced 3 – 5 page paper citing theories and industry references to support your response.
Ensure that your paper follows the current edition of APA style guidelines.
Grading Criteria:
Maximum Points
Provided logical explanation for the chosen course of action 4
Cited appropriate theories to support the chosen course of action 4
Cited appropriate industry references to support the chosen course of action 4
Provided a logical and appropriate review to at least one peer’s submission 4
Responded to at least two classmates and utilized professional terminology and critiquing methods in class discussions 4
Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources, displayed accurate spelling, grammar, and punctuation. 12
Total 32
How will you handle this interview?
Will you try to defend your company and rationalize what happened in order to play down the ill effects? Will you openly admit to a lack of stringent sales compliance procedure in your company and offer a public apology?
Evaluate the approaches, and outline your approach to the interview explaining why you would choose one approach over the other.
Conduct online research using the Internet to identify how companies and business leaders have responded to similar situations.
Present your answers in a double-spaced 3 – 5 page paper citing theories and industry references to support your response.
Ensure that your paper follows the current edition of APA style guidelines.
Grading Criteria:
Maximum Points
Provided logical explanation for the chosen course of action 4
Cited appropriate theories to support the chosen course of action 4
Cited appropriate industry references to support the chosen course of action 4
Provided a logical and appropriate review to at least one peer’s submission 4
Responded to at least two classmates and utilized professional terminology and critiquing methods in class discussions 4
Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources, displayed accurate spelling, grammar, and punctuation. 12
Total 32
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