Identify the type of product/service (convenience, shopping, specialty, unsought)

Identify the type of product/service (convenience, shopping, specialty, unsought), and explain in your own words what marketing considerations need to be made for your product/service based on this product classification.
Determine the most important decisions you will make in developing your product/service compared to your competition (product attributes, branding, packaging, labeling, product support services). Explain how this supports your marketing strategy.
Your main post on the discussion must be submitted. The post should be 2-3 paragraphs in length (or at least 250 words