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Monday, March 28, 2016

Kudler Fine Foods Marketing Research & Strategy

 March 28, 2016     No comments   

Kudler Fine Foods Marketing Research & Strategy

Resources: University Library, Kudler Fine Foods Virtual Organization Use the virtual organization link on the student website to access additional company information on kudler Fine Foods. Kudler fine Foods is a gourmet grocery store that has experienced significant growth and is now focused on expanding its servicse, improving the efficiency of its operations, and increasing the consumer purchase cycle. Use the virtual organiztion link of the Resoucse page to access additioanl company information of kudler Fine Foods. Using kudler Food's marketing overview as a guide, prepare a 1050-1400 word paper in which you A. justify the importance of marketing reserach in the development of kudler fine food's marketing strategy and tactics B. Identify the areas where additional market research is needed; C. analyze the importance of competitive intelligence and analysis in regards to the development of kudler fine food's marketing strategy and tactics. (remember to cite the UoP site as a source) Format your paper consisten with APA guidelines.

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