There are a variety of communication modalities available to health care consumers and health care providers. These modalities and venues of communication may entail benefits and challenges tooth consumers and providers.
· Select one communication modality used for marketing in health care.
· Write a 700- to 1,050-word paper about a communication modality used in healthcare. Include the following in your paper:
* Identify one specific mode of communication used by consumers and health care providers, such as e-mail, a web-based forum, or electronic medical records.
* List and discuss the following:
· One benefit to the patient
· One aspect relating to the values and importance of maintaining patient confidentiality when using this mode of communication
· One reason this mode is an effective means of communication between consumers and providers
· How does this mode of communication differ from others?
· How might media and social networking change communication in health care?
· How is this mode of communication used to market health care products or services, if applicable?
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