Mod 5: Assignment 2: Internal Environmental Scan/Organizational Assessment This section provides the
Mod 5: Assignment 2: Internal Environmental Scan/Organizational Assessment This section provides the opportunity to develop your course project. Conducting an internal environmental scan or organizational assessment, provides the ability to put the strategic audit together. In this course so far you have conducted the following steps toward completing the capstone strategic audit: Identified the organization for your report Interviewed key mid-level and senior level managers Created a market position analysis Conducted an external environmental scan in preparation of your final report and presentation Prepared a preliminary strategic audit In this module you will conduct a comprehensive assessment of the internal environment at your business unit or organization you are working with for this project, also known as an organizational assessment, and present your findings in a report. Your report should analyze the operating characteristics and assets of your business unit and categorize them as strengths or weaknesses in terms of enabling the business strategy (these will be inputs into a final SWOT analysis).
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